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WEAR WITH PURPOSE

Shop Now I RISE OVERCOME CONQUER
Take Inspiration Wherever You Go

Shop I ROC apparel and accessories,
drinkware, bags, and more!

Save on your first order!

Spend $99 or more
and save 10%

More Styles & Varieties to Love

Shop for him, her & kids
Most styles available from XS to 4XL

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WOMEN

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KIDS
youth

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UNISEX

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HATS

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backpacks

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TOTES

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JOURNALS

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You know it....
The hat swagger matters.
Make sure yours ROC's!

From the full style flat billed caps with color matched snap backs, to the more subdued twill cap with adjustable back clasps, we’ve got your cap.


Find the perfect hoodie
to match your style

From crop top and full length pullover sweatshirts to full zip hoodies, we've got you covered!

For the beverage lovers
on your list...

For the
beverage lovers
on your list...

Whether it's their first hot cup of the day
or they're keeping things cool with a drink on the go,
keep them encouraged with
I ROC drinkware.

Shop 11 & 15 oz. regular & color changing mugs,
insulated travel cups, and more!

Whether it's their first hot cup of the day
or they're keeping things cool
with a drink on the go,
keep them encouraged with
I ROC drinkware.

Shop 11 & 15 oz. regular & color changing mugs, insulated travel cups, and more!

She work. She play. She ROC.

Introducing the

She ROC

Rivet Collection

Get the stylish athleisure collection for women.
Available in navy, crimson, and forest.

A Word

No matter what, be encouraged with the
I ROC Word Collection. Inspirational messages you
can wear and take with you throughout your day,
reminding you that No Matter What, You ROC!

A Word

No matter what, be encouraged
with the I ROC Word Collection. Inspirational messages you can wear
and take with you throughout your day, reminding you that
No Matter What, You ROC!

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